Florida's Nature Coast

Why Citrus County?

A growing, engaged community with two thriving downtowns, world-class natural attractions, and thousands of drivers on the road every day. This is where your message belongs.

A Community on the Rise

173K+

Residents

And growing up 22% since 2010

56.9

Median Age

An established, brand-loyal demographic

85%

Homeowners

Well above the national average of 65%

Downtowns

Crystal River & Inverness both thriving

Famous For a Reason

Citrus County draws visitors and residents alike with its unmatched natural beauty, outdoor lifestyle, and small-town character. These are the places that put it on the map.

Crystal River

Three Sisters Springs

One of Florida's most iconic natural landmarks crystal-clear spring waters where hundreds of manatees gather each winter. A world-famous destination for snorkeling, kayaking, and wildlife encounters unlike anywhere else on earth.

Homosassa

Homosassa Springs Wildlife State Park

Home to manatees, alligators, panthers, and even a famous resident hippopotamus named Lu. The park's underwater observatory lets visitors see Florida's marine life in their natural habitat a truly one-of-a-kind experience.

Crystal River

Crystal River National Wildlife Refuge

The only refuge in the U.S. established specifically to protect the West Indian manatee. Kings Bay draws manatees year-round and offers guided eco-tours, paddleboarding, and snorkeling in some of Florida's most pristine waters.

Inverness

Old Courthouse Heritage Museum

Built in 1912 and made famous by Elvis Presley's 1962 film "Follow That Dream," this historic landmark anchors downtown Inverness. Today it houses cultural exhibits celebrating Citrus County's rich pioneer and maritime heritage.

County-Wide

Withlacoochee State Trail

One of Florida's premier paved recreational trails 46 miles of scenic cycling, hiking, and horseback riding through the heart of Citrus County. A magnet for active residents and visitors year-round, passing through Inverness and Hernando.

Crystal River

Crystal River Archaeological State Park

A National Historic Landmark featuring ancient Native American burial mounds dating back over 1,600 years one of Florida's most significant pre-Columbian sites, offering a rare window into the region's earliest history.

What This Means for Your Brand

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Captive Commuters

Residents travel US-19, SR-44, and US-98 daily. Our billboards sit directly on these corridors seen by the same loyal audience, week after week.

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Tourist Traffic

Hundreds of thousands of visitors travel to Citrus County annually for manatee tours, fishing, and festivals all passing our high-visibility locations.

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Community Trust

As a family-owned local business since 1988, Epic Media is woven into the fabric of this community. Your message carries the credibility of a trusted local voice.

Ready to Reach Citrus County?

Let's talk about putting your message in front of the right people, in the right place, at the right time.

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